How long do users stay


 How long do users stay on your website?
Less than 15 seconds.

That’s the average time spent on a website. And that’s how long you have to capture someone’s attention on your website.

I’ve dubbed this “the 15 Second Rule.”

If you haven’t generated interest in 15 seconds, then you probably aren’t going to.

How do you do that? Let’s take a look at some major reasons why people leave a website and, of course, how you can capture their attention instead.

It all comes down to your bounce rate.

According to Yoast, bounce rate has three different interpretations:

1. The quality of the page is low. There’s nothing inviting to engage with.

2. Your audience doesn’t match the purpose of the page since they won’t engage with your page.

3. Visitors have found the information that they were looking for.


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